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‘Paper from agri waste can resolve pollution, environment issues’

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Adeera Packaging, one of India’s largest paper producers, makes paper bags using 100% recycled paper and agricultural waste, which can solve the winter pollution problem in capital Delhi.

“There is a lot of agricultural waste everywhere in the world. In Delhi we have a lot of problems during the winter because of pollution. Because of that,” said Sushant Gaur, Founder and CEO of Adeera Packaging.

Turning agricultural waste into paper helps the environment in two ways. “Firstly, crop waste (stubble) burning is not as much. Secondly, the environment helps by replacing plastic bags and other forms of packaging,” he said. .

Certification

Any agricultural waste can be used. “We are an environmentally conscious company. We are ESG (Environmental, Social and Governance) audited. We are FSC (Forest Stewardship Council) compliant. I have all the certifications I need to be certified,” said Gaur. business line.

Gaur, who has spent several months in the US this year understanding the market, expressed surprise at the low awareness of agricultural waste used in paper production. “Large global bodies such as the FSC do not even consider this a paper that is available in bulk in India, meaning they do not issue certification,” he said.

Sushant Gaur, Founder and CEO of Adeera Packaging

Surprisingly, New Jersey banned paper bags without knowing they could be made from agricultural waste.

advantage

Agricultural waste can come from vegetables and fruits such as potatoes and bananas. The advantage of paper bags over compostable plastic bags is that the former takes 1-2 months to decompose, while the latter takes 6 months. During winter, compostable plastic takes longer to degrade.

If the paper is of agricultural origin, it can be easily recycled, and if it is burned, it will simply become agricultural waste. “Few countries outside of India have the technology to turn agricultural waste into paper. So we brought this to the US and showed it to companies. is,” he said.

“We currently sell paper bags to multinational brands such as KFC, Taco Bell, Barnes & Nobles, etc. 60% of our sales are exported and the rest is in India. We currently have a sales office in the United States. and warehouses,” says Gaur. It will also set up a factory in Gujarat and a sales office in Mumbai.

US manufacturing unit

By 2024, Adeera will have a manufacturing division in the United States. It was supposed to be installed by the end of this year, but had to be postponed due to poor planning with partners.

One of the reasons the company wants to set up a unit in the US is because it plans to build a facility that will represent 50% of the total capacity of the Indian paper industry. “In a few years, the scrap (paper) will not come to India. The price may go up, but the availability of recycled paper may bring the price down in the US,” Gaur said. I’m here.

Recycled paper supports the fight against climate change. Paper is only a $5 billion industry, but there are at least 6 trillion plastic bags in the world. “Even if he increases CAGR by 30% over the next six years, it’s impossible to replace all plastic,” he said, adding that his company is replacing “30 plastic bags every second.” rice field.

The best way to reduce plastic bags is to use agricultural waste, which factories can turn into paper and then into bags.

sold by the kilo

Adeera Packaging began as Urja Packaging before being rebranded in 2020 after Cartonwala’s Atulya Bhatia joined as director apart from Ashish Agarwal, and started selling paper bags by the kilo, Safa” in North India.

The company currently supplies paper bags to brands such as Big Basket, Apollo Pharmacy, KFC, Bata, Nike, Taco Bell, Barnes & Nobles and Bikanerwala.

Adeera, whose annual revenue has increased from Rs.3.5 billion in 2019 to Rs.600 million today, has five units in Noida, Uttar Pradesh, producing 52 million paper bags per month, apart from a warehouse in Delhi. doing.

Making consumers aware of paper bags made from agricultural waste, the company uses sustainable paper and its ‘chain of custody’ is monitored by FSC, which gave it certification.

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